The Genesis

For the one just beginning — before the strategy, before the polish —

when all you have is a voice you’re still learning to trust.

Story as Identity

The shape before the system.

Where your voice begins before anything can be built on top of it.

The beginning of something real. Not just the start of a brand. The start of a framework that can hold one.

There’s a story in you that never had a name. Just weight. And now, for the first time, it’s starting to take shape.

Not with color. Not with copy. With clarity that can’t be faked and doesn’t need to be performed.

Genesis is a guided excavation. A process designed to shape the foundation of your brand so what comes next can hold.

You walk away with a voice that feels like your own. A story that remembers itself. And a beginning that can finally be built from.

For founders, creators, and early-stage builders who want their first step to feel as aligned as what’s pulling them forward.

There is a voice beneath the noise,
waiting to be chosen.
Quiet enough to miss. Steady enough to change everything.

Where We Begin

Defining what the Brand can hold.

Not polish. Not positioning. A beginning you can trust. Most people start with what they can see. The logo. The tagline. The grid.

But Genesis begins where it actually matters. Not with how it looks. but what it holds the whole weave together. The language that sounds like it belongs to you. The clarity that makes building easier and staying grounded inevitable.

Genesis is where you begin. A process that shapes the inner structure of your brand before anything else is built.

You walk away with a voice that feels like your own. A story that remembers itself. And a foundation that makes the rest of the brand inevitable.

You weren’t behind. You were waiting for this.

You’ve been circling the start for a while now. Not sure what to say. Not sure what matters. You don’t have a full brand — you have a feeling. Persistent, quiet, unfinished. The kind you can’t ignore anymore.

Genesis is for you if:

You’ve felt the pull to begin, but haven’t known how to shape it.
You have ideas, but they feel scattered or hard to name.
You want your brand to feel true. Not templated, not tight.
You’ve held back because nothing has felt like a real fit.
Or maybe it’s fear. Of doing it wrong. Of being seen too soon.

You’re not behind. You’re at the beginning. And beginnings deserve better than guesswork.

What You’ll Take With You and Build From

You don’t need more ideas. You need language that feels like home.

This isn’t a branding toolkit. It’s the voice you’ve been carrying — finally ready to speak for itself.

You’ll walk away with a voice you don’t need to memorize, just remember. And with it, the beginning of a brand that feels inevitable.

The Excavation: A 90-minute narrative session to surface truths you’ve felt but never said, until now.
The Narrative Map: A visual clarity guide that connects your tensions, themes, and values. Every next step knows where it started.
The Cinematic Word Bank: Evocative phrases that don’t just sell. They sound like you. Language that remembers, not performs.
The Voiceprint: A tonal profile that captures your natural cadence, rhythm, and story instinct, when you’re finally honest.
The Clarity Capsule: Your anchor phrase. A line that unlocks your tone and aligns your brand spine without needing to be explained.
The Notion Anchor: Your personal command center. A private space to store your truth, cues, and clarity — ready to expand with you.

This is where your authorship begins. So what comes next can follow your lead.

$450. One week. One voice.

A beginning you can trust.

The Process → How a Voice Becomes Language

This isn’t branding. It’s the moment before it becomes one.

Genesis begins where most strategies skip. At the quiet moment your voice begins to take form.

Not a script to memorize. A truth to meet.

The Process → Reimagined for the Beginning.

1. Unearthing the Knowing 🔍

We don’t start with answers. We start with the tension. With gentle inquiry, we loosen what’s been buried. Values, truths, and phrases that never made it to the page.

This isn’t about clarity yet. It’s about contact.

2. Mapping the First Lines 🧭

We draw a narrative map from the inside out — truths you’ve carried but never had language for.

So your voice no longer needs to be invented. Just remembered.

3. Holding the Shape 🪶

We don’t give you a brand.

We give you a beginning — a voice scaffold you can build from.

One that doesn’t just sound good, it sounds like yours.

This isn’t branding.

It’s what comes before. Where most strategies skip, Genesis begins.

1. Unearthing the Knowing 🔍

We start with what’s been buried — truths, tensions, and phrases waiting to surface.

Not clarity yet. Just contact.

2. Mapping the First Lines 🧭

Your voice begins to take shape.

We draw the patterns from within.

Not invention. Recognition.

3. Holding the Shape🪶

This isn’t a brand. It’s a beginning.

A voice anchor to grow from — one that finally sounds like you.

What Happens After You Say Yes

How Your Beginning Unfolds

It’s not an intake. It’s an invitation — back to the voice you left behind. No brand kits. No filler decks. Just the structure your voice was always trying to build.

1. The Invitation

Receive your welcome note and Narrative Intake Journal. Quiet the noise. Begin writing before you’re ready. Every tier meets this moment differently, but all begin with truth.

2. The Excavation

90 minutes of narrative clarity. We name what never had language. Not a workshop — a remembering.

3. The Mapping

Receive your Narrative Map and Voiceprint. What was once scattered now has spine. You begin to hear your voice — and trust it.

4. The Anchor

Your Notion hub, Word Bank, and Clarity Capsule arrive. This is your narrative foundation. And the beginning of everything else.

“I didn’t even know what I wanted to say. I just knew nothing I wrote sounded like me. This helped me hear it. Like, really hear it.
For the first time”

This is authorship.

Before the brand, there was a voice. Genesis doesn’t create something new. It reveals what’s always been true — and finally lets it take shape.

Not a script. A voice you remember.

This isn’t a pitch deck. It’s a story that’s already in you, asking to lead Not a brand blueprint, a voiceprint that remembers itself.

Not a pretty website, language system that cant be faked. Not a Pinterest mood board a map of how your truth wants to speak

Genesis is where your voice becomes real, not borrowed or built, but remembered. We don’t hand you a message. We help you hear the one that’s always been there.

This isn’t clarity that comes later. It’s the kind you begin with. Not polish. Not performance. Just the right to sound like you.

The Genesis Effect:

Defined by more than feeling. This is what clarity in motion sounds like.

Voice Recognition: You begin hearing your own voice, not the borrowed one. Someone says, “This sounds like you.” You don’t doubt it anymore. Neither do they.
Narrative Flow: Writing comes easier. Your message stops starting over. Your story threads naturally across conversations, captions, bios, and brand pages. Not scripted. Just yours.
Content Resonance: You create from expression, not obligation. Your words start landing. Not louder, just deeper. Shares, saves, and connection increase, because the message is real.
Clarity Confidence: You stop second-guessing. You know what you’re saying, why it matters, and how to name it. It’s no longer a performance. It’s direction you trust.

This isn’t branding. This is authorship. And this is where it begins.

See a Genesis in Action 🪶

Words come naturally to me. design, not so much Ha! I knew what I wanted to say, but I had no idea how to show it. Kim stepped in and built the visual counterpart to my voice. A brand identity and website that didn’t just look polished, but felt like an extension of my work. She didn’t crowd the message. She clarified it. Every design decision, from layout to color to typography. It all felt intentional, grounded, and aligned with how I wanted to be experienced. What she built didn’t just support the work. It gave it a home. Working with Kim was the bridge between my words and the world seeing them clearly.

Carter Coleman Chairman - UCL

Catering in Dar es Salaam is fiercely competitive, it’s not just about taste anymore, it’s about story, identity, and connection. Working with Kymmie through The Narrative Architecture helped me cut through the noise and clarify exactly what Dish and Dash stands for. I was able to find my unique proposition and craft a message that wasn’t just about food, but about the lifestyle and care behind every prepped meal. That clarity transformed not only how we talk about our service, but how we show up, from packaging to content creation. Now, everything feels intentional and aligned with where we’re headed. Kymmie didn’t just help me find a voice, she helped me find a direction I trust.

Hawa Mwakatundu — Founder, Dish and Dash

Before working with Kymmie, we had a product we believed in — but no clear way to express it. Our messaging felt scattered, and the brand visuals didn’t reflect the depth of what we were building. Kymmie came in with the kind of clarity that cuts through the noise. Through her process, we uncovered the emotional spine of our brand not just what we do, but why it matters. She wove that story into every touchpoint from the words to the design to the energy of the site itself. The final result wasn’t just beautiful. It felt alive. Working with Kymmie isn’t just a design decision. It’s a strategic act of alignment. She doesn’t just build websites. She builds vessels for belief.

Theron Brown Director - VCSL

As a visual creative in the media industry, I take care of the content creation but sometimes you need an external voice or guide to see everything in a third eye, that’s where Lately Creatives comes in. Having Kymmiee as a consultant has enabled me to navigate crafting my company; branding, pricing and other business aspects. She brings a rare sense of direction. A gut-level understanding of what a successful brand feels like before it’s fully formed. I make it a point to consult her before any major decision. Her insight doesn’t just guide. It grounds. Every creative needs someone like Kymmiee in their corner.